Bread

Brand Spotlight

Bread.

"Tie once, never again."

All in a single day, in 2022—after getting fed up with how long it took to lace up my high-tops—I decided to create an elastic shoelace company.

"Just like a fresh loaf."

I named it Bread to emphasize the comfort these laces brought me. They look just like standard laces, but provide the perfect stretch.

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